Bowerman's layout led towards the introduction with the "Moon Shoe" in 1972, so named because the waffle tread was mentioned to resemble the footprints remaining by astronauts around the Moon.

Nike was an early adopter 토지노 솔루션 of Web advertising and marketing, e-mail management systems, and working with broadcast and narrowcast conversation technologies to make multimedia marketing strategies.

As a way to refocus its small business lines, Nike began divesting by itself of many of its subsidiaries in the 2000s.